AI assisted
stakeholder research and digital communications private healthcare

Background
• Private healthcare services organisation needed stronger stakeholder research
• Needed better reporting
• Needed stronger communications
• Needed confidence with digital and AI tools
• High risk environment

Challenges
• Fragmented stakeholder insight
• Inconsistent reporting
• Under resourced team
• Low confidence in digital technologies
• Innovation felt unsafe

Solution
• Implemented AI assisted stakeholder research
• Automated reporting workflows
• Upgraded digital communications processes
• Set clear quality controls
• Mentoring for team members
• Workshops for safe AI use
• Embedded coaching
• Governance for accuracy
• Governance for safety
• Governance for auditability

Results
• Faster reporting
• More detailed reporting
• More reliable reporting
• Higher quality communications
• More frequent communications
• Clearer stakeholder segmentation
• Clearer insight
• More confident team
• Responsible use of digital and AI tools

Summary
• Structured AI enabled operating model
• Turned fragmented research into consistent capability
• Turned fragmented communications into scalable capability
• Improved speed
• Improved quality
• Improved team confidence